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Street Party Set for New Holland Brewing’s 20th Anniversary

New Holland Mad Hatter
Dave Benson/TSM

It all started with Mad Hatter IPA. And then along came Dragon’s Milk and now New Holland Brewing is celebrating 20 years of brewing craft beer. And they’re doing a street party on June 10th, in downtown Holland.The 20th anniversary celebration is an expanded version of the “Hatter Days” street party.

“Hatter Days is our favorite time of year and this year we’re going above and beyond in all aspects,” says New Holland Vice President of retail operations and co-owner, Dave White. “Like the Mad Hatter himself, we love a good party and there’s nothing better than hitting the streets to kick-off summer and celebrate our history in beer, our company and this awesome community who has been with us since the beginning, way back in 1997.” – New Holland Brewing

The street party will expand to taking place in both the parking lot behind New Holland’s Pub on 8th and on College Street between 8th and 9th streets on June 10  Hours are 4-11pm and there’s an after-party inside from 11p-1a..

New Holland says this is a family friendly even will live music (multiple acts are booked) along with tiki bar, an all day circus, and an area with lounge chairs and lawn games.

In conjuction with this celebration, New Holland is releasing six throwback beers on draft and in limited release six packs to go. The throwback beers will be an assortment of fan and brewer favorites from the past 20 years.

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